is the Big Data Analytics
Platform that aims to bridge the gap between Social Media Users,
Business, and the Big Data. It results in two closely related applications:
bBridge for Business, and eTrack
: The Mobile App.
bBridge for Business offers Real-Time Group Analytics to Business and Public Sector Users.
The provided features are: Trade Area Analysis, User Communities Detection and Profiling,
Live Social Media Stream Analytics, Hot Topics Extraction, Brand Monitoring. eTrack brings Personal
Analytics to Social Media Users. It is a fun App that encourage its users to be engaged into
With the rapid growth of multi-source social media resources, comprehensive user profile
learning from multiple data sources serves as an actual backbone in various application domains.
Such user profile components as user wellness or user demography describe social media users from different
views. The goal of the NUS-MSS
projects is to develop efficient data analysis
and integration techniques for multi-source user profile learning.